2013年12月25日 星期三

How far are you willing to go to embrace your own business values?

Every business has a set of values that it want to communicate to its customers.  Normally, the public can only learn about business values through the company's service offerings and products.  How does the business function or operate are often behind the closed door - unknown.

A San Francisco based social media start-up "buffer open" decided to push the conventional business rules and published its monthly revenue and performance, strategic conclusion as well as salaries of every employees on the internet.  The decision was based on the ground of its second value " default to transparency"  And they want to prove how serious they are at embracing their own values.


As you can see,

Salary = job type X seniority X experience + location (+ $10K if salary choice)

Currently,
CEO is on $158,800
COO: $146,800
CTO:$137,600
CHO:$106,000

and more ...........

It is a very innovative (outside the box), bald and perhaps a very confident approach.....some people may ask, why confident? well, we know that there is always a gap between ambition and execution, even the other competitors copied the business approach, it is very unlikely that they will yield the same outcome like "Buffer" does.

To fight the start up battle and to success, today, there is no right or wrong way of running business and only time will tell whether "buffer" has made the right decision and whether it will work once the team grows bigger.

To find out more:
http://open.bufferapp.com/introducing-open-salaries-at-buffer-including-our-transparent-formula-and-all-individual-salaries/

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